Galletas Fontaneda & United Biscuits - Custodia Cabanas & Mauro F. Guillén

Galletas Fontaneda & United Biscuits

Por Custodia Cabanas & Mauro F. Guillén

  • Fecha de lanzamiento: 2012-05-18
  • Género: Gestión y liderazgo

Descripción

This book describes the crisis that surrounded the sale of the Galletas Fontaneda biscuit factory in 2002. United Biscuit’s announcement to sell the factory was the beginning of a seven month conflict that would affect the employees, its managers and residents of the town of Aguilar de Campoo, in Spain.

The book is based around an interactive timeline which allows the reader to consider the main events of the crisis in detail. Interviews with the president of United Biscuits, the head of the workers’ council and the mayor of Aguilar de Campoo provide analysis of each of the milestones.